Hi! Welcome to my homepage. I’m Binglin Wu (吴秉霖), a Master’s student at Dalian University of Technology. My research focuses on auto-bidding algorithms for online advertising and the application of LLM, and I am supervised by Prof. Xianneng Li. I previously worked as a research intern in the advertising department of Alibaba International Digital Commerce Group, focusing primarily on generative auto-bidding algorithms. I have published 3 papers at the top international AI conferences such as WWW and CIKM. I have won awards in several competitions, including the WWW competition and CCL-Eval, etc. I serve as a reviewer for WWW 2027 and as a program committee member for AAAI 2026 and AAAI 2027.

🔥 News

📝 Publications

CIKM 2026
Auto-bidding

PRO-Bid: Pareto-Prioritized Regret Optimization for Constraint-Aware Generative Auto-Bidding

Binglin Wu, Yingyi Zhang, Xianneng Li, Ruyue Deng, Chuan Yue, Weiru Zhang, and Xiaoyi Zeng

The 35th ACM International Conference on Information and Knowledge Management (CIKM’26), CCF-B, Oral

WWW 2025
CuSMer

CuSMer: Multimodal Intent Recognition in Customer Service via Data Augment and LLM Merge

Zhipeng Li✦, Binglin Wu✦, Yingyi Zhang✦, Xianneng Li, Kai Li, and Weizhi Chen

The ACM Web Conference 2025 (WWW’25), CCF-A

CCL 2025
CCL Hate Speech

Prompt-Driven Large Language Model Merge for Fine-Grained Chinese Hate Speech Detection

Binglin Wu✦, Jiaxiu Zou✦, and Xianneng Li

The 24th China National Conference on Computational Linguistics (CCL’25)

📝 Works on Arxiv

Arxiv
Auto-bidding

Beyond Single-Episode Optimization: Sliding-Window Aware Generative Auto-Bidding for Long-Term Advertising Effectiveness

Binglin Wu, Chuan Yue, Yingyi Zhang, Xianneng Li, Ruyue Deng, Weiru Zhang, and Xiaoyi Zeng

Preprint (Arxiv), 2026.

🎖 Honors and Awards

  • 2025.05 Third prize at CCL-Eval Task 10: Fine-grained Chinese Hate Recognition Evaluation
  • 2025.01 Bronze medal at WWW competition: Multimodal Dialogue System Intent Recognition Challenge
  • 2023.08 Third Prize in the National Procuratorial Organs Big Data Legal Supervision Model Competition
  • 2022.09 Dalian University of Technology’s Outstanding Students

📖 Educations

  • 2024.09 - 2027.06 (now), Master of Management Science and Engineering, Dalian University of Technology, Dalian.
  • 2020.09 - 2024.06, Bachelor of Information Management and Information Systems, Dalian University of Technology, Dalian.
  • 2017.09 - 2020.07, Zhuanghe Senior High School, Dalian.

💻 Internships

🤝 Service

  • 2027, Reviewer, WWW 2027.
  • 2027, Program Committee, AAAI 2027.
  • 2026, Program Committee, AAAI 2026.